Amazon Ads
Audits Amazon Ads profiles and regions, Sponsored Products, Sponsored Brands, Sponsored Display, DSP, portfolios, targeting, search terms, retail readiness, creative, budgets, ACOS, TACOS, reporting, and policy. Ads metrics are reconciled with Seller or Vendor and business-level outcomes so ACOS, ROAS, TACOS, and new-to-brand are never conflated.
/ads amazonInstalled as a plugin? The same command is namespaced: /claude-ads:ads amazon
What the audit covers
- Profiles and regions
- Measurement and attribution windows
- Portfolios
- Sponsored and DSP formats
- Targeting and search terms
- Retail readiness
- Creative
- Budgets, ACOS, and TACOS
Measurement stack
- Amazon Ads reporting
- ACOS, ROAS, and TACOS definitions
- Seller and Vendor reconciliation
Each measurement surface is verified from your account evidence, never assumed. Findings carry explicit confidence: high, medium, low, or none.
Run this when
- Audit a retail-media account across Sponsored Products, Brands, Display, and DSP
- Harvest and review search terms across sponsored formats
- Check retail readiness of the ASINs behind your campaigns
- Reconcile ad-attributed sales with total business outcomes
Guardrails
- Orders, sales, ACOS, ROAS, TACOS, new-to-brand, and retail metrics are never conflated
- Profile, marketplace, region, currency, timezone, and attribution window must be explicit
- Optional or ineligible features stay unscored
- Every account change stays a draft until the mutation gate passes
Questions
Does it separate ACOS from TACOS?
Yes. A measurement control requires that orders, sales, ACOS, ROAS, TACOS, new-to-brand, and retail metrics are not conflated, and that Amazon Ads attribution is reconciled with Seller or Vendor and business-level outcomes.
Which Amazon ad products are covered?
Sponsored Products, Sponsored Brands, Sponsored Display, and DSP, plus portfolios, targeting, search terms, retail readiness, creative, and budgets across your profiles and regions.